Today’s customers are scared, and their buying behavior has changed dramatically. As a result, sales professionals and their companies need to change their sales strategies in order to survive. These are tough times, but help has arrived: “Up Your Sales in a Down Market” is an easy-to-follow book that will help any sales professional or [...]
A new biography of Ronald Reagan will focus exclusively on the relationship between his experiences as an actor and his success as a politician. Written for a general audience, “RONALD REAGAN’S ROAD TO THE WHITE HOUSE: How Hollywood Prepared America’s 40th President for the World Stage”is a fun look at Reagan’s movie career – and [...]
If your child is overweight, discussing that problem can be one of the most difficult conversations you’ll face as a parent. Sarah Stone lists several reasons why parents are hesitant to have the “weight talk” and presents compelling reasons for overcoming that reluctance. If you are the parent of an overweight child, you probably feel [...]
Robert Mazur’s book “The Infiltrator: My Secret Life Inside the Dirty Banks Behind Pablo Escobar’s Medellin Cartel” takes readers inside the inner workings of one of the most feared Drug Cartels of the 20th century. It also explains how it led to the demise of the world’s 7th largest privately held bank, the Bank of [...]
Trick or Treat! When a new friend’s request suddenly pops out on your Facebook account, it just might leave you wondering if it will be a trick or a treat to have them back in your life. Amanda Strong, author of the new book With Just One Click, says, “Beware, once the mask comes off, [...]
Secrets to Establishing and Keeping Good Credit As parents send their kids off to college in the coming months, many of them will be wondering if it will be the last time their children will be living under their roofs. According to a study conducted by Twenty something Inc., a consultant firm specializing in young [...]
Everywhere you look people are settling for less: Starbucks has mini-cupcakes, Burger King has mini-burgers, and Dairy Queen has mini-blizzards. However, food isn’t the only place where we’re cutting back on size. The way we communicate is ‘shrinking’ as well. Gone are the pages of carefully written correspondence and love letters; today we send a [...]
East Meets West in Vibrant New Children’s Series Richly Infused With Asian Culture Sushi! It literally means sticky rice with (usually) raw or cooked fish that is wrapped in seaweed. Enjoyed for thousands of years in Asia, it started becoming a popular healthy option here a decade ago with trendy adults. Now, children are learning [...]
Consumers should know more about common pain relievers. There have been 70 million prescriptions and 30 billion over-the-counter sales for common pain relievers like ibuprofen (Advil, Motrin) and acetaminophen (Excedrin). According to the American Heart Association, some 785,000 Americans suffer heart attacks every year while another 470,000 who have already suffered one or more heart attacks. [...]
The Childhood Pressure Cooker Are you pushing your kids so hard they’re in danger of cracking under the pressure? Todd Patkin, author of the new book Finding Happiness, wants you to take a serious look at the demands you’re placing on them. He offers parents some practical tips you can use right now to help [...]
