Sitecore announced recently that Innovam, a multi-national automotive training company, has implemented the company’s web and online marketing solutions to provide consistency across several websites and personalize Web content and marketing campaigns for various target audiences.
“Sitecore gives us the ability to talk to every type of site visitor without having to create several websites and with a single platform.”- Rozalinde Kriens Innovam Communication Advisor
Innovam has multiple web properties and partner websites that often require the assistance of outsourced IT consultants.
With Sitecore’s Web platform, it is now able to centralize all Web properties. In addition, Basket Builders, Sitecore’s Online Marketing Suite was implemented to integrate all online marketing campaigns directly with the website.
Innovam can now track and better understand its customers and website visitors. Furthermore, the marketing team will no longer depend on outside web consultants to build modules for managing online campaigns.
Thousands of public and private organizations have created and now managed more than 30,000 dynamic websites with Sitecore including ATP World Tour, Austrian Airlines, CA Technologies, Ergo Insurance Group, Heineken, ISS, Lloyd’s of London, Microsoft, National Suisse, Nivea, Thomas Cook and Visa Europe.